Leadership


Holly Clifford

Chief Persona Officer

Playing college volleyball taught Holly one thing: persistence pays. Talent was great, but at the Division I level, everyone had it. Talent was what got you a scholarship, but hard work and passion was what got you in the starting lineup. Put in the hours and the notoriety will follow.

And it’s that attitude that has made Holly such a force throughout her 20 year career. Prior to founding Press in 2007, Holly has worked in every aspect and manner for innumerable national and international brands in nearly every category. At Atlanta-based Hope Beckham, she was named a VP/Group Director on accounts such as Coca-Cola, Home Depot, the LPGA, the Atlanta Convention & Visitors Bureau, Church’s Fried Chicken, Russell Athletic and the Southern Company to name a few.

Outside the corporate world, several athletes and celebrities have also sought out Holly’s expertise. NBA Hall-of-Famer Dominique Wilkins, NBA All-Star Jason Terry, NFL cornerback Myron Lewis and SAG Awards Co-Host, Laurel Ripley, have all brought Holly on board as their publicist. And not that she’s above it, she’s even helped out a reality TV star or two.


Krystin Olinski

Director of Public Perception

Prodigy. Young gun. Hot shot. Whatever term you want to use for a phenom, it certainly applies to Krystin. Still early in her career in public relations, she’s already taught at the collegiate level and been published on the national level. Lucky for us, she brings all that knowledge, talent and energy to every project she works on.

Before joining Press, Krystin got her start as an account coordinator for Moore Consulting Group where she worked on an outstanding cross-section of clients such as the American Lung Association, the Ford Motor Company, the Florida Census and the Florida Sheriffs Association.

Krystin earned a bachelor’s in Communication Studies and a master’s in Integrated Marketing Communication (with an emphasis in public relations) from her beloved Florida State University. A true Seminole at heart, she bleeds garnet & gold. Needless to say, Saturdays in the fall are probably the only time she’s not thinking of different angles to pitch media for her clients.